Press Releases Workshop Presentations are now available online. Navigate through the fascinating world of Press Releases and discover how you can master this copywriting skill. Learn how you can make your Press Releases irresistible to the public eye.

Speakers’ Presentations

The Press Releases Workshop Presentations:

Ariadne Nikaki – Public Relations Tips for Press Releases

Filia Mitromara – Journalism Tips for Press Releases

Areti Vassou – SEO for Press Releases

Press Releases Workshop

In five hours all attendees learned how to write outstanding Press Releases. The workshop took place at Spaces Theanous 15, Kerameikos, Athens, on Monday 9 May 2022.

Business owners and entrepreneurs mastered the art of Press Releases. Among the attendees we had:

  • Small business owners, who can’t afford to hire a PR Agency.
  • Fresh new startup founders with zero experience in Press Releases
  • Newbie journalists looking for that extra skill.
  • Event organizers looking for ways to gain more exposure.
  • Content Creators in need to share big news but haven’t any clue about Press Releases.

Why We Use Press Releases

Press Releases are one of the best tools for marketing your business. Even if you’re a small business, they can help boost your online presence and reach a new audience. Moreover, how you create and distribute your press release matters a lot, too.

While some people see them as nothing more than a hassle, to others (like me) they’re an extremely effective form of promotion that any content creator or blogger, or website owner can take advantage of.

Used correctly, a press release can land you first page rankings in Google for your target keyword, depending on how competitive it is. The thing about them is that if you want your press release to result in the best possible promotion, you need to produce a high-quality one and get it shared on lots of different websites. You also need to make sure that you don’t spam your target audience.

If you’ve never created a press release before, or are just looking for ways to improve yours, then this workshop is the perfect fit for you!


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