+ August 2020 IDEADECO Newsletter by Areti Vassou

August 2020 IDEADECO Newsletter

Welcome August with a warm smile! Dare to reinvent August and enjoy summer. Pause everything and take the time to appreciate your life!

“Chasing shadows under the sun/ Leaving behind all the noises/ Facing time with a smile/ Staying untold…Silent Messages © Areti Vassou

Day after day, I keep reading posts from people complaining that marketing is getting harder. They find advertising costs rising, month by month. In my humble opinion, when digital experts are looking for easy fame & money, they tend to invest a huge amount of money to get spectacular traffic results & leads, instantly.

But nowadays the competition is hard. Really hard. Next to that, audiences are digitally mature and are not hooked with bad practices and cold selling. People want to be respected. People seek brands that value their attention and time.

Let’s be honest, only if we value our own time we can actually pass this message to the people out there. So, taking a break from reality and spending time with our loved ones is an act of maturity. And not only!

There is always room to be a better person, a happier fellow, a friendlier voice and a leader with a golden heart. Let aside the old ways, where profit was the only goal. Now, we all know that time is the most valuable currency in this world.

August 2020 IDEADECO Newsletter

August Rule: Back to basics

Enjoy real-life pleasures, without any filter. Apparently, social media lifestyle standards are no longer what drives attention. They have collapsed under the pressure of ongoing transformation after the COVID-19 outbreak. People are setting back and redefining their priorities.

It is time to concentrate on real people and true values. Believe it or not, the old fashioned tactic of daydreaming is the ultimate incubator of change. Pause time and admire the collateral beauty around… Yes, all great leaders make time to do nothing.

More than ever we need the essence of August summer vacations to shift our perspective of life. All of us are searching into the pool of the unknown to define our Whys & Hows. This August is the bridge between the life we used to call normal and the new way of normal. Even taking vacations is set under a new frame. Kind of rediscovering how our grandparents used to live during summer. Slow down!

Teach yourself to take the steam out of your head without the use of technology. Take the time to be more human and less connected. Take the time to find your own pace, next to the people you love. Take the time to be mortal.

August 2020 IDEADECO Newsletter

Turn off the noise

Great achievements happen only if we are willing to abandon our safe zone and all the gadgets that work like adult-pacifiers. Live your life in a way that it would make a great story to share. Don’t hold back from what brings you joy!

Be brave enough to open your heart and unveil the deepest corners of your existence. If you want to stand out, then make time to discover & enjoy life. August is meant to give us the chance to harvest these moments of joy.

What are you waiting for? Dive into life!

Areti Vassou
www.ideadeco.co

“People who dare to share new ideas and experiences are the ones who move humanity forward.” — Areti Vassou


About our Newsletter

This story was originally published in our monthly Ideadeco Newsletter. Would you like to join us?

Back in 2014, our Newsletter had only 100 subscribers. Today more than 22.000 people are receiving our news into their inbox. Thank you, with all my heart, for your support and for sharing our words, all over the planet.

Thank you for taking the time to read my newsletter. If you feel like it, we can connect also at LinkedInInstagramFacebook and Twitter. In case social media isn’t your cup of tea, we can still connect in here by following our Blog or we can connect in the wonderful world of Medium.

August 2020 IDEADECO Newsletter by Areti Vassou

Welcome August! Slow down and enjoy summer. Take the time to find your own pace, next to the people you love. – Areti Vassou

+ WPCampus 2020 Online Conference

WPCampus 2020 Online Conference

WPCampus 2020 Online is an online conference for the WPCampus community, a gathering of web professionals, educators, and people dedicated to the confluence of WordPress in higher education.

The online conference WPCampus 2020 will take place on July 29-30, 2020.

WPCampus 2020 Online Conference

This two-day online conference puts all its energy in the sphere of WordPress in Higher Education. The event covers a variety of topics, all focused on the growth of higher education, accessibility, WordPress, and its people. It includes a variety of formats, general lectures, lightning talks, sponsor demonstrations, and trivia!

The entire program is designed with attention on higher education and accessibility, creating a richer and more fine-tuned experience for the entire WPCampus community and attendees. The entire program is tailored just for all web professionals who build WordPress websites for higher education.

This conference is the place to meet fellow WordPress professionals! Take advantage of the online discussions with presenters and attendees who know what it’s like to build websites in higher education.

WPCampus 2020 is the online meeting point to share with, learn from, and be inspired by, your peers.

WPCampus 2020 provides live captioning for all conference programming.

Visit the WPCampus conferences page to learn more about the previous conferences: WPCampus 2019 (in Portland, Oregon), WPCampus 2018 (in St. Louis, Missouri), WPCampus 2016 (in Sarasota, Florida), WPCampus 2017 (in Buffalo, New York), and the annual virtual conference, WPCampus Online.

*WPCampus events are not WordCamps and are not affiliated with the WordPress Foundation.

WPCampus Founder

The WPCampus conference (and community) is the brainchild of Rachel Cherry, a web engineer with a passion for all things WordPress and higher education. She loves going to WordCamps but there was never content focused on the topics she wanted to discuss as a higher education web specialist. The idea for the conference all started with a tweet in August 2015 and has since formed into a widespread community of over 1000 members and 7 conferences.

Why Attend a WPCampus?

It is a pure source of education for all WordPress professionals engaged in higher education. The concept for WPCampus is an education-focused, non-profit event that will allow people to share and learn about WordPress in the world of Higher Education.

Much like online businesses or blogging, higher education is a world of its own with unique challenges, content, stakeholders, and target audiences.

The WPCampus community is more concerned with managing large-scale networks of faculty blogs, abiding with FERPA and accessibility regulations, and implementing tools to promote research data.

WPCampus members are using WordPress to power learning management systems, intranets, large university websites, and whatever else is needed to support their institution.

The world of higher ed is a great candidate for utilizing WordPress to its full potential, whether it’s using the powerful CMS to stretch limited resources or using its API capabilities to share information and break down silos.

How to attend WPCampus 2020

Attending WPCampus 2020 Online will be as simple as visiting the WPCampus 2020 online website.

Registration is required to access the event. They will provide live captioning for all conference programming.

Subscribe to their newsletter to be notified when registration opens and the latest updates.

WPCampus 2020 Online is a free event thanks to the generous support of all sponsors.

The schedule will run from 9:45 a.m. to 5 p.m. Central time on Wednesday, July 29, and Thursday, July 30.

Join this unique online conference and meet other members of the Higher Education, Accessibility, and WordPress communities from all over the globe.

+ Expert Tips From a Pro Writer to Help You Write Professional Emails - Guest Post

Expert Tips From a Pro Writer to Help You Write Professional Emails

New guest post alert! Today we will have the joy to read some great tips for writing successful pro emails from Hannah Stevenson, Content Marketing Manager at UK Linkology.

With so much going on in the world right now, companies are facing the need to focus on efficiency in every aspect of their business if they want to survive. One easy step of improvement is to make sure that your emails are always professional, engaging and informative. That doesn’t just go for newsletters, templates and planned mass email sends- even short everyday emails should be professional.

Professional Emails

Hannah Stevenson: “By making your emails read well and removing any typos or grammatical errors, you’ll show that you’re the right person for the job, which is particularly important when you’re trying to clinch a sale or just a good impression over email.

As a professional copywriter who runs a content marketing service and pitches content ideas on a daily basis, I understand the need for professionalism in emails and every other written medium.
That’s why I’m happy to share my guide to writing professional emails that will present you in the best possible light with you. All of my tips are easy to implement so that you don’t have to invest a lot of time to reap the rewards.”

Understand The Purpose Of Your Email And What Readers Want From It

The first step towards creating great content is to understand its purpose and what recipients want from it.

Once you have this information, you can create quality content that meets their needs. This approach is particularly valuable when writing pre-written email templates, but it works well when you’re just firing back a quick response.

Writers often create audience personas when they’re writing content, so that they can understand what their readers expect and then deliver it. You don’t have to go that far for every response you send, but you should answer a few quick questions in your head before you fire off an email that leads to a back-and-forth:


• Will the reader understand technical terms, or should I use plain language?
• What are they expecting from my email?
• How much information do they already have on this topic?
• What is the purpose of this email- marketing, sales, etc?

Even if the email is a response to a question or query, you need to consider what you want the end goal to be- a sale, brand recognition, etc.

By understanding what your readers want from your email, you can save yourself time by delivering it in the first email, rather than creating a long email string. – Hannah Stevenson

Expert Tips From a Pro Writer to Help You Write Professional Emails

Get Your Pre-Written Template Created By A Professional

If you send out a lot of pre-written templates for sales and marketing campaigns, then consider working with a professional corporate copywriter.

They can save you time and produce a high-quality, perfectly proofread template that will engage and entice customers. When working with outsourced content writers, you should also provide a comprehensive brief, so that they know exactly what you’re looking for and can reduce the number of edits that you need to make.

Tell them the style you want, the audience you’re targeting, and any necessary information that each email needs to contain. They can then turn your notes into engaging emails that will serve your purpose.

By investing in expert content writers for your pre-written content templates, you’ll improve your chances of converting leads and earning more sales from your newsletters and email marketing campaigns.

Make Your Subject Line Stand Out

As average attention spans are as little as 8 seconds, you need to make sure that you’re making an impact before you even get someone to open your email.

After all, if they’re skimming through their inbox and are unimpressed or unsure about your subject line, then they’ll be unlikely to even open your email, meaning that you’ve wasted your opportunity to engage with them.

Worse still, if they think that your subject line is suspicious, then they might mark your email as SPAM. Being marked as SPAM can have a number of consequences, including impeding deliverability and damaging your domain reputation.

To avoid this, you need to make sure that your subject lines are short, snappy and original, but that they also convey everything that the reader needs to know about the contents of your email.
Try to make them factual, whilst also teasing the recipient if you’re sending out a cold email. For newsletters, you can get a bit more creative, while you should remain factual and to-the-point when writing follow-up emails.

At the end of the day, the subject line you write will depend on the purpose of your email, so you need to refer to the above paragraph and try to understand what your reader is looking for in your email when trying to compose the perfect subject line.

Begin Every Email With A Positive

Starting an email with a positive, even if the email is a rejection or refusal, will make a good first impression and encourage your recipient to open it quickly.

The initial use of a positive phrase will ensure that your reader associates you with positive feelings and show your manners. This last point is particularly crucial- increasingly, individuals forget basics like please and thank you in their emails, and this can make them look unprofessional.

No matter how busy you are, make sure that you always thank people for everything that they do for you, apologize for anything that you do wrong, and say please for anything that you need.
These small acts of kindness will make your recipients more inclined to help you and provide you with what you need.

If you’re selling to them, then good manners will encourage them to trust you, as they will feel like they’re getting excellent customer service before they’ve even bought anything from you.

Expert Tips From a Pro Writer to Help You Write Professional Emails

Use The Right Anchor Text For Any Links

When sending links, it looks more professional if you add a hyperlink to a word or phrase, rather than including the full URL.

If you understand how to use anchor texts for link building and other digital marketing practices, then you shouldn’t find it too hard to apply these tactics to your emails. Simply find a relevant phrase or word and add your link. Most email providers allow you to add links by right-clicking easily and then selecting ‘link’ in the dropdown.

Using the correct anchor text will improve the usability of your email content- if readers want certain information, then you need to make sure that the anchor text tells them what they will learn if they click on the link.

If the anchor text is irrelevant or unclear, then readers will not stay on the page for long, and they might also distrust the rest of the information that you’re providing in your email.

Limit Your Use Of Emojis

Everyone loves emojis- they’re so popular, there’s even a movie about them (spoiler alert: don’t watch it)! They’re so popular that more than 10 million emojis are sent every day, but in professional emails, you should limit the number that you use.

Emojis should be used sparingly in the same way that you use exclamation marks- to make an email sound friendly and informal. For example, if you were writing a very basic email, you could use an emoji to make you seem more approachable.

OK, I look forward to receiving that soon.

In short emails such as this, it can be hard for readers to understand the tone, and sensitive readers might feel threatened or underappreciated. While you could mediate this by signing off with Thank You!, another tactic is to use a smiley-face emoji.

OK, I look forward to receiving that soon. 😊

The emoji shows that the message is positive, and ensures that there is no confusion as to what tone you are using. However, you should limit your emoji use, because using too many can make you look unprofessional and childish. They can also distract from the main purpose of your email, and if you use too many, they can look spammy.

Also, some emojis are simply inappropriate; there’s everything from a poo emoji through to vomiting faces out there, with more being created all the time. Always avoid any potentially offensive or disgusting emojis to ensure that your email looks professional and conveys your message clearly.

Expert Tips From a Pro Writer to Help You Write Professional Emails
Read Every Email Through Before You Hit Send

When you’re firing off quick replies, it’s easy just to type out a response and then hit send without reading it through from start to finish. You might think that this approach is a waste of time, but you might spot inaccuracies that could cause confusion and lead to follow-up emails.

By removing these issues, you can save yourself the effort of replying to more emails and answering questions that wouldn’t need to be asked if you’d read your original email in the first place. You can also spot any pesky typos and fix them so that your email always looks professional and well-written.

Conclusion

Writing professional emails, be they marketing emails that convert prospects into leads, sales emails that turn leads into paying customers, or just updates and newsletters, can be a challenge.
When done right, emails have the power to grow your business and show the author as a consummate professional.

I hope that you can implement some of these tips into your own marketing and sales strategies, or just into your everyday email writing habits.

Happy emailing!

About Hannah Stevenson
Hannah Stevenson

Hannah leads the Content Marketing team by example, developing strategy, writing content and passionately promoting it. She is the former Senior Editor of an international publishing house and is loaded up with a Master’s in English Lit and Film Studies and a BA Hons in English from Chester Uni.

As the Content Marketing Manager at UK Linkology, the UK’s highest-ranking link building agency, Hannah Stevenson understands what makes great content, and is eager to share her tips with business owners from across the corporate world.


Guest Blogging Opportunities

Ideadeco Accepts Guest Posts

Do you have a fresh, interesting perspective on digital marketing or SEO or content marketing and business blogging? You do? Then send us your idea and get published. We would love to have your ideas on board. Do you have something to share with our audience? Here is your opportunity to send us your article.

Have in mind a few things about the stuff we publish. We aim to be casual, yet helpful and avoid buzzwords or anything that our grandmother won’t understand. Posts must have:

  • Original concepts
  • Compelling arguments or case studies
  • high-quality writing
  • Articles/posts must reflect the writing style/tone of Ideadeco Blog.
  • Always proper attribution of data, quotations, and outside content referenced in the articles/posts are essential.
  • Only one link to your website in the body of the post is permitted.
  • We will not republish anything that’s been published elsewhere.

Find out all the details about submitting your article to Ideadeco Editorial Team.

+ Top Hashtags for New Bloggers by Areti Vassou Ideadeco

Top Hashtags for New Bloggers

All new bloggers know that Instagram is the number one social media channel to build your brand and grow your community. Use these carefully selected top hashtags for new bloggers and drive more traffic, visits and clicks to your blog.

And after an hour of scrolling it is quite obvious that Instagram Community adores hashtags. Keep in mind that great photos perform better when are combined with a great story (caption) and the right group of hashtags. Instagram is all about engagement.

People love to read the story behind the photo. If you want to discover what can help your Instagram account to thrive then visit this article: Instagram Winning Tips.

New Bloggers Top Hashtags

As it seems the first six months of 2020 had been a booster for new bloggers. The quarantine lockdown due to COVID-19 has forced a huge amount of people to stay in and search for new ways of connection and expressing their creativity.

Since April, we have received 4.781 requests for guidance on how to set up a new WordPress Blog and on how to become an Instagram Blogger. Almost every single email had at least one question about which Instagram hashtags to use as a new blogger.

In this post we will discuss about the top hashtags for new bloggers. Let’s assume that you have covered the issue of taking great photos. Try to write captions that share your true story, your own point of view and be as authentic as possible.

Open up to the world as if you are making a conversation with another person next to you… because this is what we actually do when we are posting a new caption on Instagram. Now add some of the following hashtags and see the results in the statistics.

Here is the first group of top performing hashtags for new bloggers:

#blogging #bloggingcommunity #newblogger #bloggerlife #smallbloggers #blogginggals #blogandbeyond #thecaptionclub #creativegalgang #bloggerinspo #bloggerbabe #theblogissue #petiteblogger #bloggergirl #bloggersgetsocial #bloggersdiaries #microinfluencer #bloggergirls #bloggersofinstagram #instagramblogger #bloggerslifestyle #bloggersofinsta #bloggergram #blogsofinstagram #everysquareastory #newbloggerintown

Here is the second group of top performing hashtags for new bloggers:

#blogpost #blogger #personalblogger #bloggervibes #bloggingcommunity #smallbloggers #blogandbeyond #bloggerbabe #thecaptionclub #creativegalgang #blogandbeyond #thesehappysquares #smallbloggers #mylifeinsquares #reclaimthehappy #lifestyleblogging #discoverunder10k #bloggersofinsta #lifestyleblog #chattycaptioncommunity #cornersofmyworld #posttheordinary

Find More Top Hashtags

In the last 4 months, we conducted a hashtag A/B test for many popular groups of hashtags related to lifestyle bloggers and Instagrammers. See the results and use these top-performing hashtags!

How did this test occur in our content strategy test drives?

Since November 2019 until mid-January 2020 we received 360 questions about which hashtags we recommend for content creators that prefer to promote a quiet way of living. Especially for content creators that seek organic results and real human connection with their audience. The majority of the bloggers were into the stream of slow living and creative mindset.

Avoid Banned Instagram Hashtags

Yes, there is a list with banned Instagram hashtags that you should avoid if you don’t want to get penalized by Instagram. The bad news is that this list is changing every week. The good news is that we can check our hashtags before we add them to our IG feed.

Although banned Instagram hashtags mean extra work for each post, I find it a clever way to restrict spam behavior inside the platform. We have gathered all the banned Instagram Hashtags in this article: The updated list of banned Instagram hashtags.

Looking For Instagram Content Ideas?

We all have been there, facing our Instagram feed without any new ideas for captivating posts. Here is a list of Instagram post ideas from our Content Strategy. Enjoy them!

Last month our Instagram engagement reached a new record. We received many private messages and had the pleasure to close some of the best business collaborations for this year. This is a valuable lesson of what really matters in social media.

Don’t worry about how many likes you have or how many new followers you gained. Focus mainly in the engagement interaction, how many people actually comment, saved and send you a message for a business request.

Blogging Topics to Make you Smile!

After 90 days of daily blogging, here are the topics that boosted our blog’s global ranking from 1.515.000 to 210.000. No matter how difficult it may looks, it’s doable! Pick the general topics and start writing day after day.

As you can imagine the topics define which keywords and keyphrases we used throughout our content marketing strategy. Therefore it’s only natural to share with you which keywords we used.

90 Days Blog Topics

Read more

+ How to Set a Successful Corporate Blog

How to Set a Successful Corporate Blog

Before you publish your corporate blog define the reasons you need it and the goals you wish to reach. Having a solid mission can help your blog stand out for the right keywords.

Corporate blogging is used by companies and brands to build a strong communication channel with their selected audience.

Within its content, they address company news, updates, presentations, product guides, industry topics, expert tips, researches, books, financial data, scientific resources, videos, interviews, seminars, workshops, etc. A well structured corporate blog can bring traffic to your website and the right attention to your company.

Corporate Blog Basics

Hear your audience carefully. What do they ask you? What kind of information are they looking for? What needs can your company cover within its own blog? Would it need short or long-form blog posts?

For example, a company that creates dental equipment for dentists won’t need to publish content about football. Unless they have a line of products for athletic dentist solutions.

Clarify why each post is on air. That will help you understand how often you should publish new content. Let’s see Advantis Medical Imaging. They publish a new post only when it is absolutely necessary to inform their target audience. They lead their market as pioneers of Cloud Neuroimaging Software but they never try to fit into marketing best practices. They publish only important and valuable information about their company news.

Avoid any kind of trendy buzzwords and expressions. Create content that doesn’t need any further explanation. On the other hand, stick to the official terminology when it is obligatory. Medical, Law, Science and so many other industries have their own language and terms. Respect that!

Absolutely never use any personal pronouns in strict business blogs or any form of “social media + texting” language. Use as less as possible the exclamation mark (!) but feel free to use it if your blog presents code.

Again, keep personal opinions to yourself. For those that can not escape their need to have the last word, then they should consider turning their creativity into a personal blog. See what defines a personal blog in this article: What defines the Blogging DNA.

Set a content calendar for your blog. If a company needs to publish twice a month then form a yearly schedule for the next topics. In case your company needs new content twice a week, then it’s a good idea to hire a professional to do the job. Contact us for more information.

Organize the company’s content marketing team with specific guidance on what kind of posts are acceptable. Of course, having a content marketing professional on your side would make your blog look more successful.

The best way to predict the future is to create it

Corporate Blog Topics That Drive Attention

Blogs that include the following types of content tend to gain more traffic:

  • The How-To Posts are the number one content for almost all industries and niches.
  • Detailed guides can bring great results.
  • Presentations of a new product or service or achievement.
  • Presentations of researches that are difficult to find.
  • In some cases, interviews can bring a lot of traffic.
  • Opinion/Positioning posts for a controversial topic can be useful for certain industries.
  • Announcement for competition with an award.
  • Important case studies.
  • Mission and philosophy statement posts.
  • In some cases, CSR posts can produce a positive impact.
  • Also, official Press Releases tend to bring a lot of traffic.
  • Educational posts have a strong influence on all industries.
  • Finally, career opportunities and event announcements can boost a company’s blog.
How to Set a Successful Corporate Blog

Are you a new blogger? Give WordPress a Try!

Having said all the above, it is only natural to add this last thought. If you are reading this but you don’t have any blogging experience then consider to give WordPress a try. It will guide you, step by step, and make you feel comfortable enough to run your own corporate blog.

WordPress.com or WordPress.org will show you a brand new world of opportunities. Just do it!

And you will have a global community of exceptional fellow bloggers, developers, designers and entrepreneurs on your side.

Need some help with the titles?

Instead of burning your brain to find amazing titles for your blog posts, try these 4 title generator tools and get the results you are dreaming. Knowing when to use the right tools will help you to build a successful blog: Title generator tools for your blog.

+ Live the Best Summer Vacations in Syros Greece

Live the Best Summer Vacations in Syros Greece

Syros is the Queen of the Greek Islands! There are 6,000 islands in the Greek Archipelagos, scattered in the Aegean and Ionian Seas, of which only 227 islands are inhabited. It is safe to say that Greece is the top island-lover summer destination!

Most people are familiar with Santorini and Mykonos island but the majestic beauty of Cyclades has one hidden gem that only well-travelled souls can name. The island of Syros.

Most Greek islands have unique coastlines and beaches. Syros has a variety of beaches for all the tastes. Sandy or family destination or trendy and full of tavernas and coffee shops. If you are anything like me then a quiet sandy beach that feels like heaven on earth is probably your top requirement for your summer vacations.

Syros has plenty of sandy quiet beaches, perfect for a family or for people that like to hear the sound of waves. Although you may think that Syros is not a popular tourist destination you will be surprised how difficult it is to find one room during summertime.

When an island is in the center of Cyclades then it’s perfect for island hopping. Flights go daily to and from Athens. It is only 3.5 hours away from Athens and less than an hour away from Mykonos, and Tinos. Is really close to Paros, Naxos, Andros, Santorini and almost all must-visit-summer-destinations-in-Greece!

Live the Best Summer Vacations in Syros Greece
Live the Best Summer Vacations in Syros Greece

Discover Syros Island

You can visit and discover Syros through daily transportation. It is connected to all major airports and ship home ports of Greece & Europe. Mainly it is one of the safest travel destinations in Greece. You can leave your car unlocked in the center of the capital city and no one will bother to take anything.

Syros is next to Mykonos and Tinos but it has an aristocratic charm dear to all the visitors mainly from North Europe and the USA. All slow living and hygge movement supporters are drawn by Syros mentality and way of living. Of course, the festivals and the vivid art scene, with the majestic beauty of the 1,300 Neoclassical buildings, and the incredible cuisine makes this island a top must-visit-destination in Greece.

My family has roots in Syros and I have been spending my summers there almost all my life. There is zero criminal activity in Syros. You feel safe without any effort!

Live the Best Summer Vacations in Syros Greece

Live like the Locals in Syros

The capital city of Syros is Ermoupolis. And Syros is the capital of Cyclades and that’s the reason it’s called the Queen of Cyclades. You can find interesting museums to visit, plenty of art exhibitions and global festivals that attract people from all around the world. Also the historical and unique Apollon Theater will make you feel like you are in Milan Scala, as it is a smaller model of the Teatro alla Scala.

After attending the famous Festival of the Aegean, you will discover that this island can make you think of the possibility to live forever walking its romantic streets. In this island you feel like you are back home. It feels like a warm and friendly nest.

Wear your sneakers and walk up to the hill of Ano Syros, also called the Old Town of Ermoupolis. The view and the sunset are spectacular! Don’t forget to carry your own bottle of chilled water because all this walking under the hot sun can exhaust you.

The buildings have charming shades of pastel, with vivid colors on the shutters. In case you love bougainvillea then you will be surprised how many different shades of this flower exists.

Your walk will end at the top of the hill in front of the doors of St George’s Cathedral. The first time I visited it, I thought that I was somewhere in Italy. Take a moment to admire the breathtaking view… the entire Aegean Sea is calling your name!

Live the Best Summer Vacations in Syros Greece
Syros Atlantis Hotel in Vari

Best Beaches in Syros

The most popular beaches in Syros are located on the southern side of the island and accessible by car. Some of them are sandy and others are pebbled, but they all have crystal blue waters. The most organized Syros beaches are Vari, Galissas, Megas Gialos, Kini and Poseidonia, lined up with family hotels, seaside taverns and beach bars. Syros beaches can be accessed by bus from Ermoupolis, the main town of the island. You will find below a list with the best beaches in Syros island.

Galissas – Megas Gialos – Kini – Vari – Foinikas – Delfini – Agathopes – Azolimnos – Ampela – Fabrika

Vari Syros Greece
Vari Syros Greece

My Favorite Spot in Syros is Vari

Vari bay is located on the south-eastern coast, is the most sheltered beach of Syros, ideal for families with children. Well organized, offering umbrellas, sunbeds and provides the opportunity for water sports.

The nearby village contains a variety of traditional and modern restaurants with fresh fish. A walk around the area is simply only offering the best sunset views. Vari is easily accessible from the Ermoupolis as well as being a focal point for excursions throughout the island of Syros.

Vari beach is only 20 minutes away by car from Ermoupoli. There are wonderful hotels with friendly prices ready to accommodate the visitors all year long. My family prefers Atlantis Syros Hotel for the amazing view and their great services. It is only 5 minutes walking distance away from the beach. The rooms are sparkling clean and the breakfast will make you ask for more. Traditional and homemade goodies for everyone!

Live the Best Summer Vacations in Syros Greece

Syros Atlantis Hotel in Vari

Syros Atlantis Hotel is located 80 meters away from the famous Vari Beach. The bay of Vari is an organized sandy beach with shallow waters. It offers everything a guest can want such as, a picturesque natural landscape, azure waters, easy access, summer & water sports, sunbeds and umbrellas and traditional Greek taverns. The beach even has thick sand perfectly suitable for aspiring sandcastles architects.

This family hotel has a dedicated concierge team that aims to cater to the guest’s every desire. They pay attention to all the details, cleaning standards and they put health regulations at the top.

During breakfast, you won’t believe how many local products and traditional recipes are available for you to choose from.

The team of Syros Atlantis Hotel wants to remain loyal to their Cycladic traditions and offer their guests a healthy and tasty local breakfast. And they bake it in their oven!

For coffee lovers, this is the place to be! In their serene and sunny garden you will be able to sit and relax while enjoying their specialty coffees, homemade pastry as well as healthy traditional snacks.

In case you want to explore the island then they can recommend you the best routes and activities for you. Go for an unforgettable boat tour, enliven romance with a sunset daily cruise, partake in a series of delicious cooking courses, embark on thrilling hiking and climbing excursions, relax with soothing massages or yoga and celebrate a special day with a private party. You name it and consider it done! They know all the ropes!

How to reach the island of Syros

You can reach Syros by airplane or by fairy connection. There are daily flights to Syros from Athens Airport El.Venizelos.

  • Athens Airport, Spata area. Tel: (30) 210 3530000
  • Syros Airport. Tel: (30)22810 81900

The maritime connection to Syros is very well organized. There are daily fairy services connecting the port of Syros with the port of Piraeus, Rafina and Thessaloniki.

The duration of the voyage is 4:30 hours with the ferries while with the flying dolphin it is 2:30 hours from the port of Piraeus and 2 hours from the port of Rafina.

More information:

  • Piraeus Central Port Authority, tel: (30)210 4226000
  • Rafina Port Authority, tel: (30)22940 22300
  • Syros Port Authority, tel: (30)22810 88888
  • BLUE STAR FERRIES, tel: (30)210 8919800
  • G. A. FERRIES,tel: (30)210 4582640
  • HELLENIC SEAWAYS: (30)210 4199000

For private aviation or yachts there are plenty of options through Choose Yafy Private Transportation: (+30)6945249898

Syros Greece

One last local secret

Visit the traditional taverna Talaras in Mega Gialos and you will taste the real Greek island food. Also try the local cheese San Michali. This unique cheese has a salty taste and it is made with a secret recipe by the Catholic community.

+ Business Blogging for Brand Awareness

Business Blogging for Brand Awareness

Business blogging is used by companies and brands to build a strong communication channel with their selected audience, in order to expand their brand awareness.

Within the blog’s content, they address company news, updates, presentations, product guides, industry topics, expert tips, researches, books, financial data, scientific resources, videos, interviews, seminars, workshops etc. A well structured business blog can bring traffic to your website and the right attention to your company. And these two are the cornerstones of Brand Awareness.

Although we are used to seeing more posts about certain types of blogs, like travel, magazines, newspapers, fashion, lifestyle, beauty, wedding, fitness, nutrition, food, tourism, DIY, technology, gaming, Fintech, hotels, art, photography, dance etc blogging doesn’t stop there.

The industry of academic, medical, healthcare, pharma, science, publishing, printing, mechanics, hardware engineer, phsycology, business coaching and many others are only some of the fields that through their websites they use the two major principles of blogging: share knowledge and build communication bridges.

Business Blogging for Brand Awareness
Business Blogging for Brand Awareness

What is Business Blogging?

Let’s start with what really is blogging. Technical is the process of creating short to medium pieces of digital content that we call them “posts” and publish them in a regular basis into a blog. Blogs can exist as solo digital assets or can be part of websites under the section “news” or “blog”.

Let’s make it more clear, blogging has a certain mentality of living. It flourishes from the blogger’s continuous curiosity about almost everything. We can easily say that it’s a mindset of optimistic philosophy that drives bloggers to notice common everyday activities and record their personal reactions in a daily & public digital journal.

Blogging has become an extension of the philosophical principle by Rene Descartes: I think, therefore I exist (Cogito, ergo sum). Today it has transformed into I blog, therefore I exist.

The source of blogging is based on one of the basic needs of humans. The need for communication. Furthermore, it feeds the need for belonging and bonding with your peers. Areti Vassou, Founder of Ideadeco.co

And by definition blogging (writing and expressing your point of view) offers the illusion of importance. In other words, the belief that “what I share is important”. Only few pass this false belief and succeed creating blogging timelines that actual make an impact to the world.

Just to clear the air, we have to stress out that bloggers are not journalists. Bloggers don’t document reality, they only share their personal opinion about a certain topic. Freedom of speech protects individual opinions more than the truth itself. Everyone with internet and a computer has the opportunity to share their personal opinion, thoughts, stories, work, brand, business etc.

Business blogging takes out the personal element from blogging. Basically aims to communicate a brand’s values, philosophy, mission, design features, brand identity, business timeline, explain the use of products or/and services, promote events or conferences, establish the mindset behind the brand’s culture, publishing important announcements and PR releases and finally forming what characteristics set the qualities of the community around a brand. All of those are building the brand’s voice and brand awareness.

For the sake of clarity, a blogger may present a brand’s service or product by sharing his/hers personal opinion. A business blogger that creates content for a specific business blog may present the service or product without showing any hints of his/hers personal opinion.

Business blogging is based on direct communication and it’s motivated by the need to inform the public of all relevant information about a brand. This means that the published content (in all forms) is answering the main questions of Who, What, Why, Where, When and How.

If a business blogger is starting to create content for a service here is a way to answer the main questions:

  • Who is this brand?
  • What is this service is offering?
  • Why should I trust it?
  • Where can I get it?
  • When could it be helpful?
  • How they create it?

The paragraphs must silently answering the obvious questions of the readers and potential clients, without offending in any way the target audience’s concept of values, status, education level, social & financial positioning.

Business blogging is all about delivering the right message to the right people in the right way.

Business Blogging for Brand Awareness

Why Brand Awareness is Important?

The other day the technical department in our company was looking for a new equipment for making holes in the walls. We were 5 people in a meeting room, talking about the perfect drilling machine by using one phrase: Which is the best “Black & Decker” in the market?

There we were, 5 high educated people with different backgrounds and nationalities, talking about “Black & Deckers” … and we all knew that we were talking about drilling machines. That’s the desired goal for all brands in the world, to be recognised as the definitive term for a product or a service. Wherever you are in the world, if you are searching for a drilling machine the first keyword will be Black & Decker.

Brand awareness is the goal to become the “Black & Decker” of your industry. And keep this collective connection way after you have leave this world.

In the digital world, companies and brands have more opportunities to establish their brand value and build brand awareness. Business blogging is a major pillar of making this happen. Today is easier than ever before to put a brand in the global map. To make a brand recognizable and establish an identity that consumers can relate to a product or/and service without any doupt.

Brand awareness is the consumer’s consciousness and recognition of a company. It defines a potential customer’s ability to recognize a brand and associate it with a certain need or desire, making the company’s product or services their fisrt choice.

Business blogging is the fertilizer that boosts a brand’s reputation. It sets the frame of direct communication and brand awareness. Therefore, a company, a brand, a business or an entrepreneur should have an active blog section on their website.

Business Blogging for Brand Awareness

The Benefits of Brand Awareness

The number one is more clients for your services or/and products. Number two is client’s loyalty that brings us to number three, business growth. Of course, we never forget that all the above take time, effort and resources to reach the desired goal.

Who will disagree with the fact that brand awareness has become increasingly important as the Internet became a significant part of our lives.

Now the public is well informed and equipped with all the digital tools of our modern world. The use of mobile phones and social media tools has transformed the communication path into a roller coaster of attention both for new and established brands. If a brand wants to stand out and earn the trust of the people, then the daily fine tuning of the message/mission/values is the only option.

Business blogging supports the everlasting process of delivering a brand’s message in order to be associated with quality, effectiveness, trust, security and trustworthiness. Finally, all of them will boost the value of the brand and its equity.

WordPress is a major example of a strong and recognizable brand. When a person is looking for “blogging” or “blogs” solution, the first answer is WordPress. Go and try a new search in all search machines. What will you see at the top of all queries? Again, WordPress.

WordPress has managed to run the 1/3 of today’s websites or blogs. Since 2003, they lead the digital world of CMS and the parent company behind it (AUTOMATTIC) is responsible for some of the top digital assets. Read the complete history of WordPress in this article.

Business Blogging for Brand Awareness

Business & Corporate Blogging Tips by Areti Vassou

During WordCamp Thessaloniki 2019, Areti Vassou had the opportunity to present all the essential tips for a successful Business & Corporate Blog. Here is the video from her presentation:

+ Instagram Content Inspiration

Instagram Content Inspiration

We all have been there, facing our Instagram feed without any new ideas for captivating posts. Here is a list of Instagram post ideas from our Content Strategy. Enjoy them!

Last month our Instagram engagement reached a new record. We received many private messages and had the pleasure to close some of the best business collaborations for this year. This is a valuable lesson of what really matters in social media. Don’t worry about how many likes you have or how many new followers you gained. Focus mainly in the engagement interaction, how many people actually comment, saved and send you a message for a business request.

Shift your interest to what keeps your business active and profitable!

May 6 Top Instagram Posts

Although our company is offering SEO services, Digital Copywriting and Digital Marketing & Branding Strategy we prefer to share content that promotes 80% our philosophy and aeshetics and 20% our set of skills.

#1 Instagram Post

Caption: Walking the streets of Plaka (Athens) is like walking in paradise. Have you ever visited Greece?

Hashtags: #athens #thisisathens #athensgreece #greece #aretivassou #contentcreator #ideadeco #mycityloves #theprettycities #darlingdaily #sheisnotlost #seemycity #sidewalkerdaily #hellofrom #shotwithlove #stillswithstories #explorethepretty #embracingseasons #aseasonalshift #anthropologie #pursuepretty #livethelittlethings #liveunscripted #flashesofdelight #momentsofmine #ofsimplethings #postcardsfromtheworld

#2 Instagram Post

Caption: Sea is the second best thing in life. Pick your first and build your life around them.

Hashtags: #beachlife #moodoftheday #purseupretty #theslowdowncollective #livemoremagic #myeverydaymagic #daysofsmallthings #gowildlyandslow #daysofsimpleandslow #capturequiet #asecondofwhimsey #doortomywonderland #dreaminginpictures #ofwhimsicalmoments #gloomandglow #thatvelvetfeeling #whimsicalwonderfulwild #ofquietmoments #smallmomentsofcalm #aretivassou #ideadeco #greece #discovergreece

#3 Instagram Post

Caption: The right words and the right colors can make all the difference. Think before you speak, check the color of your tone before you publish anything.

Hashtags: #contentcreator #copywriting #copywriter #aretivassou #ideadeco #seizetheday #contentcreators #contentmaker #contentcreation #daysofsimpleandslow #ofquietmoments #asecondofwhimsey #awhisperedbeauty #dreaminginpictures #doortomywonderland #gowildlyandslow #ofwhimsicalmoments #livethelittlethings #quietshadesofbrown #alliseeispretty #myhappyviews #athens #athensgreece #visitgreece #discovergreece

#4 Instagram Post

Caption: When you don’t want to go back home then you know that you have fallen in love with a location… Love your city! Discover the beauty and let yourself free to enjoy life within its streets.

Hashtags: #contentcreator #copywriting #copywriter #aretivassou #ideadeco #seizetheday #contentcreators #contentmaker #contentcreation #daysofsimpleandslow #ofquietmoments #asecondofwhimsey #awhisperedbeauty #dreaminginpictures #doortomywonderland #gowildlyandslow #ofwhimsicalmoments #livethelittlethings #quietshadesofbrown #alliseeispretty #myhappyviews #athens #athensgreece #visitgreece #discovergreece #thisisathens #athenscity #plaka #loveyourcity

#5 Instagram Post

Caption: Loving the Saturday (late) morning vibes… Ok somewhere on the planet is morning. Don’t judge!

Hashtags: #saturday #moodoftheday #weekendvibes #weekendmode #weekendvibe #saturdaymood #enjoytheweekend #saturdayvibes #purseupretty #theslowdowncollective #livemoremagic #myeverydaymagic #daysofsmallthings #gowildlyandslow #daysofsimpleandslow #capturequiet #asecondofwhimsey #doortomywonderland #dreaminginpictures #ofwhimsicalmoments #gloomandglow #thatvelvetfeeling #whimsicalwonderfulwild #ofquietmoments #smallmomentsofcalm #aretivassou #ideadeco

#6 Instagram Post

Caption: Some days a plain old notebook can be your go-to-place of inspiration. My home is full of notebooks and pencils ready to keep my words. Did you know that my published poetry books are in circulation since 1995? Don’t get me wrong… I do love technology but the smell of paper is irresistible… and poetry always was my soft spot.

Hashtags: #notebooks #words #writer #copywriting #copywriter #smallmomentsofcalm #contentcreator #aretivassou #greece #poetry #poetrylovers

Learn how to use Hashtags

All users know that Instagram Community adores hashtags. But always use the right group of hashtags for your content. Instagram is all about engagement. Great captures combined with high quality and meaningful text with a healthy dose of the right hashtags. If you want to discover what can help your Instagram account to thrive then visit this article: Instagram Winning Tips.

Keep your Instagram Hashtags clean

Yes, there is a list with banned Instagram hashtags that you should avoid if you don’t want to get penalized by Instagram. The bad news is that this list is changing every week. The good news is that we can check our hashtags before we add them to our IG feed.

Although banned Instagram hashtags mean extra work for each post, in general, I find it a clever way to restrict spam behavior inside the platform. Fake news and spamming are making our social media life feel like a weekend in the most dangerous city in the world. Here is the updated list of banned Instagram hashtags.

Instagram Content Inspiration
Instagram Content Inspiration Just For You!

+ Top Hashtags for Essential Oils

Top Hashtags for Essential Oils

Add these top hashtags for essential oils and see your Instagram traffic blossom. We have tried them for you!

During the last 3 days, we received 1200 requests for hashtag recommendations regarding #essentialoils and #aroma. To our surprise, we never thought that this field was in any kind of need for hashtag clarification. It is a blooming sphere and part of Wellness and Wellbeing Industry.

That is an essential lesson in digital marketing strategy: never assume that you have the right answer if you don’t confirm it with the numbers in statistics & analytics.

Top Essential Oils Hashtags

The healing power of essential oils goes back to the roots of human history. Many cultures have a vast remedy legacy based on essential oils. Nowadays, thousands of people are embracing this unique eco-friendly and eco-conscious culture of healing and wellness attitude.

Here is the first group of top performing hashtags for essential oils:

#essentialoils #essentialoil #yleo #seedtoseal #peppermintessentialoil #lavenderessentialoil #essentialoils101 #oilsforeverything #greenliving #toxinfreeliving #naturalwellness #plantsandoils #plantbased #organicliving #healthierliving #healthandwellness #sustainableliving #sustainablelifestyle #goinggreen #ecofriendlyliving #ecoliving #ethicalliving #ecoconscious #aromaconsulting #aroma #aromatherapy #naturaloils #essentialoilblends #diffuserblend #essentialoilsforlife

Here is the second group of top performing hashtags for essential oils:

#holistichealth #essentialoils #cleanliving #yleo #toxinfreeliving #aromatherapy #giftoftheearth #chemicalfreehome #greencleaning #wellness #livewell #theresanoilforthat #oilsforthewin #naturalliving #healthyhabits #naturalhealthcare #naturalsolutions #naturalremedies #oilylife #calming #oilyfamily #nontoxicliving #seedtoseal #essentialoils101 #doterraessentialoils

Top Hashtags for Essential Oils

Healthy Living Hashtag Feed

Instagram bloggers in the Healthy Living feed are well informed and support a non-toxic living. The people following this way of life are expecting to see posts with high-quality photos, captivating locations, news about healthy living & natural healing, wellbeing recommendations and informative captions about natural solutions.

It is important to remember that this stream of interest doesn’t forgive scams or/and spam behavior. The community is conscious, active and well connected. This is not the place to post low quality digital content if you want to build a wining brand in essential oils as consultant or therapist or salesperson.

Discover more traffic magnet hashtags

In the last 4 months, we conducted a hashtag A/B test for many popular groups of hashtags related to slow living lifestyle bloggers and Instagrammers. See the results and use these top-performing hashtags!

How did this test occur in our content strategy test drives?

Since November 2019 until mid-January 2020 we received 360 questions about which hashtags we recommended for content creators that prefer to promote a quiet way of living. Especially for content creators that seek organic results and real human connection with their audience. The majority of the bloggers were into the stream of slow living and creative mindset.

Top hashtags for slow living lifestyle bloggers
Top hashtags for slow living lifestyle bloggers

Instagram Loves Hashtags

All users know that Instagram Community adores hashtags. But always use the right group of hashtags for your content. Instagram is all about engagement. Great captures combined with high quality and meaningful text with a healthy dose of the right hashtags. If you want to discover what can help your Instagram account to thrive then visit this article: Instagram Winning Tips.

Avoid Banned Instagram Hashtags

Yes, there is a list with banned Instagram hashtags that you should avoid if you don’t want to get penalized by Instagram. The bad news is that this list is changing every week. The good news is that we can check our hashtags before we add them to our IG feed.

Although banned Instagram hashtags mean extra work for each post, in general, I find it a clever way to restrict spam behavior inside the platform. Fake news and spamming are making our social media life feel like a weekend in the most dangerous city in the world. Here is the updated list of banned Instagram hashtags.

Top Hashtags for Essential Oils
+ The Perfect Hashtags for Slow Living Content Creators

The Perfect Hashtags for Slow Living Content Creators

In the last 4 months, we conducted a hashtag A/B test for many popular groups of hashtags related to slow living lifestyle bloggers and Instagrammers. Our goal was focused absolutely on organic reach and traffic results. See the results and use these top-performing hashtags!

How did this test occur in our content strategy test drives? Since November 2019 until mid-January 2020 we received 360 questions about which hashtags we recommended for content creators that prefer to promote a quiet way of living. Especially for content creators that seek organic results and real human connection with their audience. The majority of the bloggers were into the stream of slow living and creative mindset.

Since we never had the chance in the past to run a similar test, we decided to go for this challenge, gather all the statistics and then answer to the 360 questions.

Slow Living Lifestyle Hashtags

You will see that we have picked specific categories of content creators & bloggers. The reason behind that is that most of the questions came from people working in these areas. Therefore it was only fair to reply directly to them. For other categories new posts will follow.

Book lovers: For content creators that adore books this group is the top collection of hashtags.

#contentcreator #becauseofreading #bibliophile #bookaddict #bookcommunity #bookgram #booksofig #bookstagrammer #unitedbookstagram #welovebooks #igreads #bookishlove #cozyvibes #cozytime #cozyliving #smallmomentsofcalm

Blogging Copywriters: For professionals or wannabe blogging copywriters here is the group of top hashtags that will bring the right attention to your work.

#bloggersdiaries #blogsociety #bloggingcommunity #bloggersunder20k #bloggercommunity #savvyblogging #bloggersofinstagram #bloggergram #bloggerslife #bloggersgetsocial #seoservices #influencerblogger #bloggerstribe #bloggingtips #blogpost #contentcreator #copywriting #copywriter #copywriters

And these will help you stand out, too: #digitalcontent #contentmarketer #contentmanagement #contentcreating #personalbrand #contentproduction #contentcreators #contentmaker #contentcreation

Lifestyle Designers: For content creators that seek to promote slow living principals and a quite lifestyle in everyday things here is the group of hashtags that will explode your organic reach.

#slowliving #slowlife #simpleliving #simplyliving #hyggelife #tinytinymoments #liveslow #naturalhome #alliseeispretty #prettylittlething #thatsdarling #slowlived #slowdownwithstills #makingmyhaven #habitatandhome #theartofslowliving #myeverydaymagic #daysofsmallthings #darlingmoment #doortomywonderland #capturequiet #artofslowliving #mystoryoflight #feelfreefeed #nestandflourish #contentcreator

Coffee Lovers: For all conetnt creators with a soft spot for coffee here is the group of hashtags that is out of the main stream but bring great organic traffic.

#coffeetime #coffeeandflowers #coffeemakemehappy #coffeandseason #morningcoffee #cafelife #coffeemoments #freshflowers #aquietstyle #seekthesimplicity #ofsimplethings #morninglikethis #iseebeauty #cornerofmyworld #amomentofquiet #myhappyviews #calmfluencer #calmversation #livethelittlethings #mysimplestyle #myquietbeauty #nothingisordinary #verilymoment #slowmorning #contentcreator #momentofslowliving #simplethingsmadebeautiful

Healthy Food Bloggers: For all the food bloggers that love to create content about healthy and easy snacks here is the top group of hashtags to use and find new audiences.

#healthysnack #healthysnackideas #easysnack #healthymeal #healthyrecipe #lowsugar #instafood #healthyfood #foodie #cuisinesaine #quickrecipes #snacktime #easycooking #ilovefruits #contentcreator #copywriting #copywriter #digitalcontent #contentmarketer #contentmanagement #contentcreating #contentproduction #contentcreators #contentcreation

Instagram Community Loves Hashtags

All users know that Instagram Community adores hashtags. But always use the right group of hashtags for your content. Instagram is all about engagement. Great captures combined with high quality and meaningful text with a healthy dose of the right hashtags. If you want to discover what can help your Instagram account to thrive then visit this article: Instagram Winning Tips.

Instagram Winning Tips by Areti Vassou

Avoid Banned Instagram Hashtags

Yes, there is a list with banned Instagram hashtags that you should avoid if you don’t want to get penalized by Instagram. The bad news is that this list is changing every week. The good news is that we can check our hashtags before we add them to our IG feed.

Although banned Instagram hashtags mean extra work for each post, in general, I find it a clever way to restrict spam behavior inside the platform. Fake news and spamming are making our social media life feel like a weekend in the most dangerous city in the world. Here is the updated list of banned Instagram hashtags.

Do you want to discover which hashtags are right for you?

If you are struggling to build your Instagram account and it seems that your hashtags aren’t helping you, then share your pain point in the comments area and we will publish guidelines to make you smile and thrive!

The Perfect Hashtags for Slow Living Content Creators
+ Premium Advertising Opportunities at Ideadeco Blog

Premium Advertising Opportunities at Ideadeco Blog

Have you always wanted to connect with the audience of Ideadeco Blog? Would you like to see your ad included in our monthly newsletter? Take advantage of this unique opportunity to reach our highly educated and business-savvy community directly with promoted & detailed information about your brand, interview, workshop, product, service, or event.

We are opening up these ad space opportunities as a way of pairing our audience with valuable offerings that are relevant to the people following our blog. Our audience is located mostly in the USA, Greece, Europe, Asia, and Australia.

We value our visitors more than anything else. Therefore the given ad slots mission is to provide high-quality recommendations to our visitors for brands, interviews, workshops, products, services, or events that we approve and respect for their professionalism.

As an advertiser, your ad will be placed in front of unique and extremely high educated professionals representing thousands of agencies, tech companies, content creators, digital entrepreneurs and designers from a variety of luxury industries.

All our ads are designed to promote the content in front of the potential audience in order to boost your business and increase your professional success.

We offer ad spaces options:

  1. Ad space at the right sidebar (square)
  2. Ad space at the bottom area of blog or article (horizontal)
  3. A native ad space inside post or/and article (horizontal)
  4. A dedicated blog post up to 850 words with 5 photos
  5. An extended interview up to 1000 words
  6. Include your ad into our monthly newsletter recommendations
  7. One social media post on our social media channels: Facebook business page, Facebook group, Instagram, Twitter, Pinterest, LinkedIn, Tumblr

Language: English

For packages and pricing, contact us here:

Ideadeco Main Blog Statistics

Ideadeco Blog May 2020 statistics show that 149.010 people visited us for more than 15 minutes each and gained more than 741.240 pageviews.

The Ideadeco Community breaks into:

  • Ideadeco Blog monthly page views: +740.000
  • Ideadeco Blog subscribers: 6.132
  • Newsletter subscribers: 22.080
  • Instagram followers: 20.000
  • Facebook page followers: 2.236
  • Facebook friends: 1.915
  • Branded Facebook (4) groups members: 4.800
  • Twitter followers: 2.854
  • Pinterest followers: 1.595
  • Tumblr: 1.156
  • LinkedIn followers: 8.444
  • Medium followers: 578
  • Quora: 9900 answer views
  • Reddit: Active
  • YouTube subscribers: 39
  • Guest blogging in 18 blogs: +2.000.000 pageviews/month & +350.000 followers.
  • Advisory Board Member at VSN HUBGRFMD, and ISCHT (all of them 50.000 followers)
  • Media Supporter at WordCamp Athens 
  • Media Supporter at WordCamp Europe 
  • Media Partner at WordCamp Asia
  • Digital Strategy Director & Content Creator at Grafimedia.eu (with 150.000 followers)
  • Alexa global ranking: 251.651 (May 2020)

___________________________

Last update: May 2020

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Premium Advertising Opportunities at Ideadeco Blog
+ How to Maintain Business Prosperity

How to Maintain Business Prosperity

Welcome June! A brand new month is ahead of us and we are ready to open our wings and reach the sky. We all went through a difficult time during the last couple of months.  But life has a unique way to push us into the next step. 

Hundreds of fellow digital entrepreneurs reached out and a discussion started between professional bloggers and digital copywriters from all over the world. We have a secret group where we deal with our struggles and professional challenges. Only this time, everyone was looking for ways to move on to the next day. The new business reality after COVID-19 lockdown. And ways to brighten up our business prosperity in a period of uncertainty.

After weeks of discussions, we reached to 4 major conclusions:

  1. No one knows what to do.
  2. Clients need to find inspiration from us, the wordsmiths.
  3. It is a good time to offer pro bono digital copywriting & SEO services in order to get out of our shells.
  4. Now it is the perfect time to publish new work.

Try New Ways of Connection

So, the Web Designers of the group offered their trained eyes to improve design issues in several websites & blogs among the group’s members. The SEO writers offered their pen to improve the digital content on many websites & blogs. The technical SEO experts offered their wise skills to fix speed issues or even serious technical pitfalls. Everyone provided their services to anyone that needed a helping hand. 

Within a month, 70%  of our group’s community said that their mood was uplifted and gradually their business started to show new traffic. The second month was even more encouraging because 45% of the people said that new contracts started to land, and before the end of the second month almost everyone had at least one new paid project to deliver.

This line of incidents made me think that we can conquer all obstacles when we join forces and help each other. Solidarity and kindness are the two magical elements that can help us achieve anything in life.

Apparently, this was really a genius way to nurture our business prosperity and our mental health, as well. When we see light at the end of a dark tunnel, it’s easier to be more optimistic and react with patience under pressure, in our everyday challenges.

Choose to Change your Mindset

All brands and companies are based on human beings. And all human beings are responding positively to kindness. Be brave enough to offer before you request something.  Make good use of your time. Do your best to spread joy and trust. That’s the secret behind any genius ways to brighten up your business prosperity.

650 digital entrepreneurs tried this approach and today they can provide to their families. In a hard world, only warm & brave hearts can bring the change we all are wishing to find. 

Let’s make June an amazing month. Together!

Areti Vassou

_________________

This post was originally send as part of our monthly Newsletter (to 22.000 people) from our mailing list. Have a look at our Newsletters and feel free to subscribe if you like what you read.

How to Maintain Business Prosperity