Have you ever tried to sell a piece of art online? This is not an ordinary eCommerce path and for sure it’s not for a common audience. Art Galleries and Artists finally got their own Ecommerce SEO Copywriting Workshop in Syros.
PRESS RELEASE: IDEADECO team organized a new workshop for Art lovers. This Ecommerce SEO Copywriting Workshop for Art Galleries & Artists took place in Syros. The selected participants were 14 people with a passion for art. Even Art Gallery owners have a soft spot for art. This time, the instructors were significant digital experts with an artistic portfolio and with an exceptional online presence.
For two days, they shared how an Art Gallery can reach the right audience. Establishing an art brand’s voice and using the perfect tone isn’t something you find in a manual. You have to build your own brand voice and communication strategy. Artists and Art lovers demand to be treated with respect to aesthetics.
Aesthetics was the core value of this Copywriting Workshop in Syros. All attendees embraced every single second. Before the end of the workshop, they had already shared their experience with their friends and now we are fully booked for the next one! Again! Is there anyone who doesn’t like educational workshops in the Cyclades Islands?
Art Gallery Owners
IDEADECO SEO Agency organized this intensive 2 days Ecommerce SEO Copywriting Workshop in Syros, from 8 – 10 September 2021. This workshop was dedicated to Art Lovers, Artists & Art Gallery Owners. It’s a very competitive market with extremely high standards and sophisticated terminology. Everything about design & art is highly challenging!
The 14 participants traveled to Greece from Germany, Austria, Spain, Italy, and the UK. It was their first time in Greece and they were really excited about this amazing trip. We had two painters, two sculptors, and ten art gallery owners. Of course, the workshop helped them to meet and explore new opportunities for collaboration.
Naturally, we had to find the right instructors for helping this group of 14 art lovers to elevate their skills in promoting their art and sales. Aggressive digital marketing or trendy marketing methods were out of the question. Even social media marketing wasn’t their first choice.
Sophisticated branding and promoting tactics for their selected audiences.
Luxury concepts are based on a different kind of connection with their target audience. For professionals working in Luxury Branding and Marketing, it’s common knowledge, that you never sell what you are selling. You present it and you keep creating a solid value for your brand. It takes time, patience, and a high-quality marketing strategy. And not always in digital media.
To wrap up this workshop, we focused in:
- Website copywriting for Art Galleries & Artists
- Blog copywriting for Art Galleries & Artists
- Event marketing for Art Galleries & Artists
- Keyword research for Art Galleries & Artists
- SEO copywriting for Art Galleries & Artists
- Ecommerce copywriting for Art Galleries & Artists
- Ecommerce best practices for selling art
- Ecommerce strategy for selling art
- Social media strategy for brand awareness
- Which platforms to use for promoting art
- Email copywriting and marketing
- Website optimization
- Branding strategy
- Community building
- Native digital marketing
- PR strategy and marketing
- Local SEO
So there we were… 14 attendees, 6 instructors, and 2 assistants. The Digital Experts shared their knowledge about content creation, SEO for Art Galleries & Artists, e-commerce best practices for selling art, and promotion for branding awareness. One of their main goals was to gain all the skills for handling their own online reputation and digital assets.
How did all these people find our workshop?
Once again: Word of mouth.
They expressed their interest to attend one of our private Copywriting Workshops back in June 2020. It took us 12 months to prepare and organize this unique workshop. We are pleased to share that it was a huge success! How can we tell? Because today is the last day of the workshop and we are already fully booked for the next one in September 2022. And the requests keep coming!
Interesting facts: We never pay for advertising our Copywriting Workshops. We ran zero ads on any platform. We didn’t publish any open-invitation about our 2 days workshops. The value of our workshops is spreading by the previous attendees. They keep recommending our SEO Copywriting Workshops to their network of colleagues and friends.
The Selection Process
We are extremely careful with our selection process because we want to match the attendees’ vibes, needs & goals with the right instructors.
Firstly we interview all the applicants and listen carefully to what they want to succeed. Then we audit all their digital assets and write down their pain points. After that, we gather all the information from their websites and social media accounts. For each selected participant we create a business file.
This is the point where we form the teaching groups before we search for the best instructors in the world. We match each participant’s needs to top-notch instructors. When we reach 90% of our criteria then we set the dates, location and finalize registrations. This is really 100% personalized premium education adapting to Art Economy.
As a result of that, we received many requests from people expressing interest to join one of our next SEO Copywriting Workshops focusing on Ecommerce SEO Copywriting, Content Creation, and Online Reputation for Art Galleries & Artists.
*Most of them will stay more than 15 days on the island which is a beneficial factor for local communities.
Ecommerce SEO Workshop
The workshop schedule was full of SEO tools, real case studies, real-time optimization in their own websites, content creation process, how-to sell steps, advertising methods, social media copywriting, SEO copywriting for Ads, brand positioning tactics, digital luxury marketing, loyalty marketing, personal & business branding and community building methods.
We prefer to show people how to master their skills the best way they can with what they already have in their hands. That’s why we keep our workshops low-key and with only a few participants for each circle. We want people to have the perfect amount of time and space so they can actually learn.
We work through their own websites and digital assets, focusing on their own personal needs. That’s the winning point of IDEADECO Workshops: Personalized Premium Education. We want people to get all the answers they are seeking to grow their business. Also, we choose to protect their privacy. We never use our participants as promotional material for our branding strategy.
We respect all the people that trust us. We know that big game players prefer to stay away from the public eye.
These are the reasons why we are fully booked for ALL the 9 private SEO Copywriting workshops in Greece! During August, September, October, and November we dived deep into Ecommerce SEO Copywriting. We visited Athens, Thessaloniki, Patmos, Andros, Syros, Santorini, Elafonisos, Monemvasia and Ioannina.
Due to privacy settings, we will reveal only basic information.
- Country: Greece
- Location: Private Villas
- Duration: 2 days, 16 hours
- Third day: Private dinner and drinks in an Awarded Restaurant.
- Athens Workshop I: 3 – 5 August 2021 >>> Read more here.
- Santorini Workshop II: 17 – 19 August 2021 >>> Read more here.
- Patmos Workshop III: 24 – 26 August 2021 >>> Read more here.
- Andros Workshop IV: 1 – 3 September 2021 >>> Read more here.
- Syros Workshop V: 8 – 10 September 2021 >>> Read more here.
- Thessaloniki Workshop VI: 15 – 17 September 2021 >>> Read more here.
- Elafonisos Workshop VII: 6 – 8 October 2021 >>> Read more here.
- Monemvasia Workshop VIII: 11 – 13 October 2021 >>> Read more here.
- Ioannina Workshop IX: 1 – 3 November 2021 >>> Read more here.
Last but not least, we make sure that each participant gets the best recommendations for their website and the best introductions to high-value communities and groups. We match their work, services, products, and ideas to specific markets. Not only do they gain knowledge but also they earn new clientele. Let’s be honest, that is the real meaning of great networking, right?
IDEADECO SEO Copywriting Agency
IDEADECO SEO Copywriting Agency is Your Team of Experts in the digital world of communication, making online businesses thrive in 24 countries.
IDEADECO SEO Copywriting Agency is located in Greece. We are making brands win attention since 2000. Our clients are spread all over the world and our associated partners have offices in 24 countries.
We create SEO-friendly, personalized digital content & provide SEO copywriting services for brands. Since 2000 we are in the business of making brands stand out and lead the game. We know how to turn a brand into a solid community. We make ideas happen into a world of noise. We do business for those who seek results.
In the meantime, we enjoy traveling and organizing premium Workshops for SEO, Copywriting, Digital Marketing, Social Media, Content Creation, Branding, and Digital Strategy. The next available IDEADECO Workshops 2022 will be announced soon.
Note to remember: We accept new entries only after careful selection and research. If our network doesn’t know you then please don’t send us any request to join. This is a B2B Workshop and all attendees are bound under a confidential agreement.
Syros is the Queen of the Greek Islands! There are 6,000 islands in the Greek Archipelagos, scattered in the Aegean and Ionian Seas, of which only 227 islands are inhabited. It is safe to say that Greece is the top island-lover summer destination!
Syros has plenty of sandy quiet beaches, perfect for a family or for people that like to hear the sound of waves. Although you may think that Syros is not a popular tourist destination you will be surprised how difficult it is to find one room during summertime.
When an island is in the center of Cyclades then it’s perfect for island hopping. Flights go daily to and from Athens. It is only 3.5 hours away from Athens and less than an hour away from Mykonos, and Tinos. It is really close to Paros, Naxos, Andros, Santorini and it’s a must-visit-summer-destination-in-Greece!
Syros is next to Mykonos and Tinos but it has an aristocratic charm dear to all the visitors mainly from North Europe and the USA. All slow living and hygge movement supporters are drawn by Syros mentality and way of living. Of course, the festivals and the vivid art scene, with the majestic beauty of the 1,300 Neoclassical buildings, and the incredible cuisine makes this island a top must-visit destination in Greece.
You can visit and discover Syros through daily transportation. It is connected to all major airports and ship home ports of Greece & Europe. Mainly it is one of the safest travel destinations in Greece. You can leave your car unlocked in the center of the capital city and no one will bother to take anything.
The capital city of Syros is Ermoupolis. And Syros is the capital of Cyclades and that’s the reason it’s called the Queen of Cyclades. You can find interesting museums to visit, plenty of art exhibitions and global festivals that attract people from all around the world. Also the historical and unique Apollon Theater will make you feel like you are in Milan Scala, as it is a smaller model of the Teatro Alla Scala.
After attending the famous Festival of the Aegean, you will discover that this island can make you think of the possibility to live forever walking its romantic streets. On this island, you feel like you are back home. It feels like a warm and friendly nest.