Music Copywriters finally got their own Copywriting Workshop in Monemvasia. IDEADECO Team and Areti Vassou organized this workshop addressing the challenges most classical musicians face in the music industry.

The process of SEO copywriting in the music industry is essential in creating the fan base as well as feeding the sales channel with the right content in order to make more sales.

Without the right type of copywriting, musicians won’t be able to share their work with their audience. For example, video content has become equally important as the creation of original music. A well-written copy is the main cornerstone to directly interact and engage with the audience.

By all means, copywriting is behind all advertising and promotional activities for a successful new album campaign or a tour, or a musician’s brand awareness campaign.

Copywriting Workshop

PRESS RELEASE: IDEADECO team organized a copywriting workshop for Musicians. This SEO Copywriting Workshop took place in Monemvasia. In a villa, near the coastline, 10 people gathered and explored the best practices in digital communication and online reputation for music industry professionals.

In this particular workshop, we had to search for digital marketing instructors with an active background in the music industry. We interviewed many potential instructors to find the 4 top experts in digital marketing for musicians. The key point of this copywriting workshop was that we focused only on classical music professionals and opera singers. It took us 24 months to prepare this Copywriting Workshop for Musicians.

As it seems everything worked out fine because, before the end of the workshop, new people had already signed up for the next one in 2022.

Digital Copywriting for Musicians

IDEADECO SEO Agency organized this intensive 2 day SEO Copywriting Workshop in Monemvasia, from 11 – 13 October 2021. The 10 participants came from different European countries.

To wrap up this workshop:

• Website copywriting for Musicians
• Social Media copywriting
• Content marketing for Musicians
• Branding for Musicians
• Keyword research for Musicians
• Video content best practices for Musicians
• SEO copywriting for community building
• Social media strategy for Musicians
• How to promote their achievements
• How to book social media collaborations as influencers
• Which platforms to use & how to use them
• Email copywriting and marketing for Musicians
• Professional photoshooting for Musicians
• Website optimization for Musicians
• Personal Branding strategy for Musicians
• Community building for Musicians
• Crisis management scenarios for Musicians
• PR strategy and marketing for Musicians

So there we were 10 attendees, 4 instructors, and 1 assistant. One of our main goals was to teach them all the skills for handling their own online reputation and digital assets.

How did all these people find our workshop?
Once again: Word of mouth.

They expressed their interest to attend one of our private Copywriting Workshops back in 2019. It took us 24 months to prepare and organize this unique workshop. We are pleased to share that it was a huge success!

How can we tell?

Because on the last day of the workshop we were already fully booked for the next one in 2022. And the requests keep coming!

Interesting facts: We never pay for advertising our Copywriting Workshops. We ran zero ads on any platform. We didn’t publish any open-invitation material about our workshops. The value of our workshops is spreading by the previous attendees. They keep recommending our SEO Copywriting Workshops to their network of colleagues and friends.

The Selection Process

We are extremely careful with our selection process because we want to match the attendees’ vibes, needs & goals with the right instructors.

Firstly we interview all the applicants and listen carefully to what they want to succeed. Then we audit all their digital assets and write down their pain points. After that, we gather all the information from their websites and social media accounts. For each selected participant we create a business file.

This is the point where we form the teaching groups before we search for the best instructors in the world. We match each participant’s needs to top-notch instructors. When we reach 90% of our criteria then we set the dates, location and finalize registrations. This is really 100% personalized premium education adapting to Music Industry.

As a result of that, we received many requests from people expressing interest to join one of our next SEO Copywriting Workshops focusing on Classical Musicians.

One personal note: I must confess that I adore music and used to play piano and violoncello for several years. If you want to hear me playing then visit this article: My Music Notes.

The Workshop Schedule

The workshop schedule was full of SEO tools, real case studies, real-time optimization on their own websites, content creation process, advertising methods, social media copywriting, SEO copywriting for Ads, brand positioning tactics, online reputation, personal & business branding, and community building methods.

We prefer to show people how to master their skills the best way they can with what they already have on their hands. That’s why we keep our workshops low-key and with only a few participants for each circle. We want people to have the perfect amount of time and space so they can actually learn.

We work through their own websites and digital assets, focusing on their own personal needs. That’s the winning point of IDEADECO Workshops: Personalized Premium Education. 

We want people to get all the answers they are seeking in order to grow their business. Also, we choose to protect their privacy. We never use our participants as promotional material for our branding strategy.

We respect all the people that trust us.

These are the reasons why we were fully booked for ALL the 9 private SEO Copywriting workshops in Greece! During August, September, October, and November we dived deep into Ecommerce SEO Copywriting. We went in Athens, Thessaloniki, Patmos, Andros, Syros, Santorini, Elafonisos, Monemvasia and Ioannina.

Copywriting Workshop Dates

Due to privacy settings, we can reveal only basic information.

• Country: Greece
• Location: Private Villas
• Duration: 2 days, 16 hours
• Third day: Private dinner and drinks in an Awarded Restaurant.

• Athens Workshop I: 3 – 5 August 2021 >>> Read more here.
• Santorini Workshop II: 17 – 19 August 2021 >>> Read more here.
• Patmos Workshop III: 24 – 26 August 2021 >>> Read more here.
• Andros Workshop IV: 1 – 3 September 2021 >>> Read more here.
• Syros Workshop V: 8 – 10 September 2021 >>> Read more here.
• Thessaloniki Workshop VI: 15 – 17 September 2021 >>> Read more here.
• Elafonisos Workshop VII: 6 – 8 October 2021 >>> Read more here.
• Monemvasia Workshop VIII: 11 – 13 October 2021 >>> Read more here.
• Ioannina Workshop IX: 1 – 3 November 2021 >>> Read more here.

Last but not least, (in this particular workshop) we made sure that each participant got the best private consulting from established branding experts. Professional feedback is the Holy Grail of digital marketing. We matched their mindset and their previous work making their one-to-one meetings a mini-workshop for specific services and online tools.

IDEADECO SEO Copywriting Agency

IDEADECO SEO Copywriting Agency is Your Team of Experts in the digital world of communication, making online businesses thrive in 24 countries.

IDEADECO SEO Copywriting Agency is located in Greece. We are making brands win attention since 2000. Our clients are spread all over the world and our associated partners have offices in 24 countries.

We create SEO-friendly, personalized digital content & provide SEO copywriting services for brands. Since 2000 we are in the business of making brands stand out and lead the game. We know how to turn a brand into a solid community. We make ideas happen into a world of noise. We do business for those who seek results.

In the meantime, we enjoy traveling and organizing premium Workshops for SEO, Copywriting, Digital Marketing, Social Media, Content Creation, Branding, and Digital Strategy. The next available IDEADECO Workshops 2022 will be announced soon.

Note to remember: We accept new entries only after careful selection and research. If our network doesn’t know you then please don’t send us any request to join. This is a B2B Workshop and all attendees are bound under a confidential agreement.