PRESS RELEASE: The latest IDEADECO Ecommerce SEO Copywriting Workshop for Yoga Teachers, in Andros, was completed. And we are fully booked for the next one! Again! Is there anyone who doesn’t like educational workshops in the Cyclades Islands?
IDEADECO SEO Agency organized an intensive 2 days Ecommerce SEO Copywriting Workshop in Andros, on 1 – 3 September 2021. But this time, all in English! This workshop was dedicated to Yoga Teachers. It may seems like an easy task to gather the best digital marketing training for this market, but really it isn’t. It’s a very competitive market with extremely high standards and sophisticated terminology. In general, anything regarding wellness is highly challenging!
All of them came to Greece from different states of the USA*. Additionally, all of them have their own Yoga Centers. We have to stress this because running a business is not the same as having a set of yoga training sessions as a freelancer. They face a set of complicated issues and they have many balls in the air.
Naturally, we had to find the right instructors for helping this group of 12 Yoga Teachers & Practitioners to elevate their skills in promoting their courses and their brand. Aggressive digital marketing or trendy marketing methods were out of the question. Even social media marketing wasn’t their first choice. What was?
Luxury concepts are based in a different kind of connection with their target audience. For professionals working in Luxury Branding and Marketing, it’s common knowledge, that you never sell what you are selling. You present it and you keep creating a solid value for your brand. It’s easier said than done. It takes time, patience and a high-quality marketing strategy. And not always in digital media.
To wrap up this workshop, we focused in:
- Website copywriting for Yoga Centers
- Blog copywriting for Yoga courses
- Subscriptions marketing and planning
- Keyword research
- SEO copywriting
- Ecommerce copywriting
- Ecommerce best practices for booking more clients
- Ecommerce strategy for selling their luxury products
- B2B marketing tactics
- Social media strategy for brand awareness
- Email copywriting and marketing
- Website optimization
- Events marketing and branding
- Native digital marketing
- PR strategy and marketing
- Local SEO
So there we were 12 attendees, 6 instructors, and 1 assistant. The Digital Experts shared their knowledge about content creation, SEO for Yoga Teachers & Practitioners, e-commerce best practices for new courses & luxury products, and promotion for branding awareness. One of their main goals was to gain all the skills for handling their own online reputation and digital assets.
How did all these people find our workshop?
Once again: Word of mouth.
They expressed their interest to attend one of our private Copywriting Workshops back in May 2020. It took us 12 months to prepare and organize this unique workshop. We are pleased to share that it was a huge succeess! How can we tell? Because, today is the last day of the workshop and we are already fully booked for the next one in August 2022. And the requests keep coming!
Interesting facts: We never pay for advertising our Copywriting Workshops. We ran zero ads on any platform. We didn’t publish any open-invitation about our 2 days workshops. The value of our workshops is spreading by the previous attendees. They keep recommending our SEO Copywriting Workshops to their network of colleagues and friends.
The Selection Process
We are extremely careful with our selection process because we want to match the attendees’ vibes, needs, goals with the right instructors.
Firstly we interview all the applicants and listen carefully to what they want to succeed. Then we audit all their digital assets and write down their pain points. After that we gather all the information from their websites and social media accounts. For each selected participant we create a business file.
This is the point where we form the teaching groups before we search for the best instructors in the world. We match each participant’s needs to top-notch instructors. When we reach the 90% of our criteria then we set the dates, location and finalize registrations. This is really 100% personalized premium education adapting to Yoga & Wellness Economy.
As a result of that we received many requests from people expressing interest to join one of our next SEO Copywriting Workshops focusing on Ecommerce SEO Copywriting, Content Creation and Online Reputation for Yoga Teachers & Practitioners.
*Most of them will stay more than 15 days on the island which is a beneficial factor for local communities.
Ecommerce SEO Workshop
The workshop schedule was full of SEO tools, real case studies, real-time optimization in their own websites, content creation process, how-to sell more courses, advertising methods, social media copywriting, SEO copywriting for Ads, brand positioning tactics, digital luxury marketing, loyalty marketing, personal & business branding and community building methods.
We prefer to show people how to master their skills the best way they can with what they already have in their hands. That’s why we keep our workshops low-key and with only a few participants for each circle. We want people to have the perfect amount of time and space so they can actually learn.
We work through their own websites and digital assets, focusing on their own personal needs. That’s the winning point of IDEADECO Workshops: Personalized Premium Education. We want people to get all the answers they are seeking to grow their business. Also, we choose to protect their privacy. We never use our participants as promotional material for our branding strategy.
We respect all the people that trust us. We know that big game players prefer to stay away from the public eye.
These are the reasons why we are fully booked for ALL the 9 private SEO Copywriting workshops in Greece! During August, September, October and November we dived deep into Ecommerce SEO Copywriting. We visited Athens, Thessaloniki, Patmos, Andros, Syros, Santorini, Elafonisos, Monemvasia and Ioannina.
Due to privacy settings, we will reveal only the basic information.
- Country: Greece
- Location: Private Villas
- Duration: 2 days, 16 hours
- Third day: Private dinner and drinks in an Awarded Restaurant.
- Athens Workshop I: 3 – 5 August 2021 >>> Read more here.
- Santorini Workshop II: 17 – 19 August 2021 >>> Read more here.
- Patmos Workshop III: 24 – 26 August 2021 >>> Read more here.
- Andros Workshop IV: 1 – 3 September 2021
- Syros Workshop V: 8 – 10 September 2021 >>> Read more here.
- Thessaloniki Workshop VI: 15 – 17 September 2021 >>> Read more here.
- Elafonisos Workshop VII: 6 – 8 October 2021 >>> Read more here.
- Monemvasia Workshop VIII: 11 – 13 October 2021 >>> Read more here.
- Ioannina Workshop IX: 1 – 3 November 2021
Last but not least, we make sure that each participant gets the best recommendations for their website and the best introductions to high value communities and groups. We match their courses, products and ideas to specific markets. Not only do they gain knowledge but also they earn new clientele. Let’s be honest, that is the real meaning of great networking, right?
IDEADECO SEO Copywriting Agency
IDEADECO SEO Copywriting Agency is Your Team of Experts in the digital world of communication, making online businesses thrive in 24 countries.
IDEADECO SEO Copywriting Agency is located in Greece. We are making brands win attention since 2000. Our clients are spread all over the world and our associated partners have offices in 24 countries.
We create SEO friendly, personalized digital content & provide SEO copywriting services for brands. Since 2000 we are into the business of making brands stand out and lead the game. We know how to turn a brand into a solid community. We make ideas happen into a world of noise. We do business for those who seek results.
In the meantime we enjoy traveling and organizing premium Workshops for SEO, Copywriting, Digital Marketing, Social Media, Content Creation, Branding, and Digital Strategy. Next available IDEADECO Workshops 2022 will be announced in December 2021.
Note to remember: We accept new entries only after careful selection and research. If our network doesn’t know you then please don’t send us any request to join. This is a B2B Workshop and all attendees are bound under a confidential agreement.
Andros is the northernmost island of the Cyclades. The locals often call Andros “Rock”, both due to its rocky coastline and the islets surrounding it. An indicative example is the Gavrionisia complex, located on the west side of the island, just off the port of Gavrio, and is composed of Aladonissi, Prasonissi, Lagonissi, and Megalo Nisi. Theotokos islet lies on the east side, north of the capital (Chora).
The island has three ports, two on the west and one on the east side. The main port is Gavrio, with regular connections from Rafina. Batsi port, located just a few kilometers away, hosts mainly private boats. The port of Chora is used mainly as a marina for private boats and fishing vessels.