Actors use social media in various ways to promote their personal brand. It’s one of the best ways to market and promote an actor’s brand. But if the digital exposure it’s not well structured and organized in favor of the actor’s digital reputation, it could damage their market value. Overexposure or negative exposure could harm the brand positioning of an actor’s name.
Most actors have accounts on Facebook, Instagram, LinkedIn, YouTube, Twitter, Vimeo, TikTok and Podcasts. They all can be helpful marketing tools, if are used wisely. All these platforms are based on communication. This SEO Copywriting Workshop in Elafonisos was dedicated to digital marketing for actors: Acting & reacting in the digital world of social media.
PRESS RELEASE: IDEADECO team organized a workshop for Actors. This SEO Copywriting Workshop took place in Elafonisos. In a 300 sq.m. villa, near the coastline, 12 people gathered and explore the best practices in digital communication and online reputation for actors.
In this particular workshop, we had to search for digital marketing instructors with an acting background. We interviewed 600 potential instructors to find the 5 top experts in digital marketing for actors. It took us 18 months to prepare this SEO Copywriting Workshop for Actors. Both the preparation period and the workshop management were extremely demanding.
We are thankful for the amazing support from our sponsors Ariadne Nikaki, AriaPR Public Relations Agency, and Wine Illusion Magazine. Ariadne Nikaki helped us to spot the crème de la crème of this huge industry.
As it seems everything worked out fine because, before the end of the workshop, new people had already signed up for the next one in 2022.
Digital Copywriting for Actors
IDEADECO SEO Agency organized this intensive 2 days SEO Copywriting Workshop in Elafonisos, from 6 – 8 October 2021. The 12 participants came from different cities in Greece.
To wrap up this workshop, we focused in:
- Website Design copywriting for Actors
- Website copywriting for Actors
- Social Media copywriting
- Content marketing for Actors
- Branding for Actors
- Keyword research for Actors
- SEO copywriting for community building
- Social media strategy for Actors
- How to promote their achievements
- How to book social media collaborations as influencers
- Which platforms to use & how to use them
- Email copywriting and marketing
- Professional photoshooting
- Website optimization
- Branding strategy
- Community building
- Crisis management scenarios
- PR strategy and marketing
So there we were 12 attendees, 5 instructors, and 2 assistants. One of our main goals was to teach them all the skills for handling their own online reputation and digital assets.
How did all these people find our workshop?
Once again: Word of mouth.
They expressed their interest to attend one of our private Copywriting Workshops back in 2019. It took us 18 months to prepare and organize this unique workshop. We are pleased to share that it was a huge succeess!
How can we tell?
Because, on the last day of the workshop we were already fully booked for the next one in 2022. And the requests keep coming!
Interesting facts: We never pay for advertising our Copywriting Workshops. We ran zero ads on any platform. We didn’t publish any open-invitation about our 2 days workshops. The value of our workshops is spreading by the previous attendees. They keep recommending our SEO Copywriting Workshops to their network of colleagues and friends.
The Selection Process
We are extremely careful with our selection process because we want to match the attendees’ vibes, needs & goals with the right instructors.
Firstly we interview all the applicants and listen carefully to what they want to succeed. Then we audit all their digital assets and write down their pain points. After that, we gather all the information from their websites and social media accounts. For each selected participant we create a business file.
This is the point where we form the teaching groups before we search for the best instructors in the world. We match each participant’s needs to top-notch instructors. When we reach the 90% of our criteria then we set the dates, location and finalize registrations. This is really 100% personalized premium education adapting to Acting Industry.
As a result of that we received many requests from people expressing interest to join one of our next SEO Copywriting Workshops focusing on Actors.
(Hint: the next one in Monemvasia is all about musicians.)
SEO Copywriting Workshop
The workshop schedule was full of SEO tools, real case studies, real-time optimization in their own websites, content creation process, advertising methods, social media copywriting, SEO copywriting for Ads, brand positioning tactics, online reputation, personal & business branding and community building methods.
We prefer to show people how to master their skills the best way they can with what they already have in their hands. That’s why we keep our workshops low-key and with only a few participants for each circle. We want people to have the perfect amount of time and space so they can actually learn.
We work through their own websites and digital assets, focusing on their own personal needs. That’s the winning point of IDEADECO Workshops: Personalized Premium Education.
We want people to get all the answers they are seeking in order to grow their business. Also, we choose to protect their privacy. We never use our participants as promotional material for our branding strategy.
We respect all the people that trust us.
These are the reasons why we are fully booked for ALL the 9 private SEO Copywriting workshops in Greece! During August, September, October and November we dived deep into Ecommerce SEO Copywriting. We visited Athens, Thessaloniki, Patmos, Andros, Syros, Santorini, Elafonisos, Monemvasia and Ioannina.
Copywriting Workshop Dates
Due to privacy settings, we can reveal only the basic information.
- Country: Greece
- Location: Private Villas
- Duration: 2 days, 16 hours
- Third day: Private dinner and drinks in an Awarded Restaurant.
- Athens Workshop I: 3 – 5 August 2021 >>> Read more here.
- Santorini Workshop II: 17 – 19 August 2021 >>> Read more here.
- Patmos Workshop III: 24 – 26 August 2021 >>> Read more here.
- Andros Workshop IV: 1 – 3 September 2021 >>> Read more here.
- Syros Workshop V: 8 – 10 September 2021 >>> Read more here.
- Thessaloniki Workshop VI: 15 – 17 September 2021 >>> Read more here.
- Elafonisos Workshop VII: 6 – 8 October 2021
- Monemvasia Workshop VIII: 11 – 13 October 2021 >>> Read more here.
- Ioannina Workshop IX: 1 – 3 November 2021
Last but not least, (in this particular workshop) we made sure that each participant got the best private consulting from established branding experts. Professional feedback is the Holy Grail of digital marketing. We matched their mindset and their previous work making their one-to-one meetings a mini-workshop for specific services and online tools.
IDEADECO SEO Copywriting Agency
IDEADECO SEO Copywriting Agency is Your Team of Experts in the digital world of communication, making online businesses thrive in 24 countries.
IDEADECO SEO Copywriting Agency is located in Greece. We are making brands win attention since 2000. Our clients are spread all over the world and our associated partners have offices in 24 countries.
We create SEO friendly, personalized digital content & provide SEO copywriting services for brands. Since 2000 we are into the business of making brands stand out and lead the game. We know how to turn a brand into a solid community. We make ideas happen into a world of noise. We do business for those who seek results.
In the meantime we enjoy traveling and organizing premium Workshops for SEO, Copywriting, Digital Marketing, Social Media, Content Creation, Branding, and Digital Strategy. Next available IDEADECO Workshops 2022 will be announced in December 2021.
Note to remember: We accept new entries only after careful selection and research. If our network doesn’t know you then please don’t send us any request to join. This is a B2B Workshop and all attendees are bound under a confidential agreement.