Ladies and gentlemen, Google just enter the Palace of Video Games. The new big player of this $140 Billion industry is shaking the waters on 19th March 2019. The big G is on fire!

For years, the company has tiptoed around the idea of getting involved in the sector of the entertainment industry. They kept the project’s development under the radar but inside the tech circles was a common secret. Everyone suspected that Google was into the Video Games spectrum, for quite some time.

And it makes complete sense. The rest of the tech giants were into the Video Games industry for years. Facebook acquired Oculus, Microsoft owns Xbox, Amazon has Twitch and we all waited for the big announcement. Rumor has it, that now Apple is on the making of a game subscription platform of its own.

On Tuesday 19 March 2019, the masterminds of Google will break the news to the world. We are holding our breath to hear Google’s first-ever keynote at the Game Developers Conference in San Francisco.

Whatever Google do announce, we know that from now on, Video Games industry won’t be the same. A big impact in expected and a wave of changes will hit the way video games are build, distribute, and interact with the users.

Google has reportedly been working on:

• Cloud-based streaming game service, called Project Yeti.
• A hardware component.
• A separate controller.

Change is part of the game. The markets change as the companies mature and evolve. Who can blame a large company when is trying to make good use of its robust technology resources and skills?

I’ll be watching as Google will share the big news. Cheers to that! #GoogleGDC19 livestream here → http://bit.ly/2XTliTf 

Google’s head of hardware and senior vice president of devices, Rick Osterloh, tweeted a link promoting Google’s GDC presentation.

Game Developers Conference

GDC is the world’s largest professional game industry event, with 5 days of learning, inspiration, and networking. The next one is opening on March 18-22, 2019 in San Francisco.

GDC brings together 28,000 attendees to exchange ideas and shape the future of the industry with five days of education, inspiration, and networking at the Moscone Convention Center in San Francisco.

Attendees include programmers, artists, producers, game designers, audio professionals, business decision-makers and others involved in the development of interactive games and immersive experiences.

The market-defining GDC Conference features 750 lectures, panels, tutorials and roundtable discussions on a comprehensive selection of game development and VR/AR topics taught by leading industry experts.

The GDC Expo showcases the latest game development tools and services from 550 leading technology companies such as Amazon, Google, Intel, Nvidia, Oculus, Sony, and Unreal Engine. Attendees can use GDC Connect business matchmaking to set up meetings and explore new partnerships and business opportunities. Read more at the official website: www.gdconf.com

History of GDC

The Game Developers Conference began as an informal gathering of 25 developers in the living room of a notable game designer. Initially focused on computer games, GDC has grown and diversified along with the game industry to include a variety of platforms including consoles, mobile & handheld devices, tablets, online, and computer games and is expanding into the emerging VR and AR space for games and entertainment.

In 2016, GDC commemorated the 30th edition of the conference. From year to year, GDC continues to define market innovations and provide insight into the future of games.

GDC is organized by UBM, which in June 2018 combined with Informa PLC to become a leading B2B information services group and the largest B2B Events organizer in the world. To learn more and for the latest news and information, visit www.ubm.com and www.informa.com

Visit the official Google landing page for GDC 2019